CLEANER, COOLER AND MORE URBAN

1st THEME: A LA MODA

The new spring/summer collection 1701 approaches a theme with a maritime touch, with its fashion line “A LA MODA”, which has been newly interpreted. The motto is “cleaner, cooler, and more urban“. The basic colors are brilliant white and maritime shades of blue. Cobalt blue provides a fresh and modern look, which is used in stripes and all over patterns. A soft camel color is offered as an alternative for jackets and pants, which really stands out when combined with dark blue, white, cobalt and medium denim.

Printed patterns are replaced by stripes, and appear in different varieties on shirts, jumpers and jersey dresses. Blouses and dresses are made of owing viscose. The collection has a feminine and laid-back air due to different yet well-coordinated minimalistic prints.

A new addition this season are the plain bomber jackets, made of matt glossy nylon fabric, which look especially stylish when paired with the popular pleated skirt. The Double Face coat, made of neoprene, is one of collection’s main eye catchers, and always creates a cool outfit. The outdoor collection is rounded off with new variations on light-weight down jackets and sporty parkas.

2nd THEME: IN-TRANSIT

The fashion line “IN-TRANSIT” is characterized by clean looks with a touch of boho-chic.

Neutral colors, such as a light sandy color and different gray shades, are combined with soft yet wintry pastel shades such as rose and mint. minimalistic prints are replaced by new structures, such as viscose dobbies and 3D illusions. Lace and embroidery are a real eye-catcher on sweatshirts and blouses, and give the collection that certain something.

New materials such as linen and viscose blends can be found on feminine t-shirts. In addition, shortened pants and kick pant styles with frayed hems are new.

Blouses and t-shirts are available with boat neck, turtleneck and the popular off-the-shoulder neckline designs. One of the collection’s key looks is a pair of wide-leg culottes, made from a new, owing material, and combined with a stand-up collar blouse and a light knitted coat.

The longer trench coat, made of owing tencel, is a basic to style out ts up, and quickly solidi es as a favorite piece. The new pleated skirt adds a bit of playfulness to the collection, and is an absolute must-have for the coming summer due to its versatility.